Building a Sales Process for the Creator Economy and Influencer Partnerships
Let’s be honest. The creator economy is a bit of a wild west. Brands see the gold rush of authentic engagement, but the path to actually striking a deal can…
Let’s be honest. The creator economy is a bit of a wild west. Brands see the gold rush of authentic engagement, but the path to actually striking a deal can…
Let’s be honest. Selling across borders is thrilling—it’s like unlocking a whole new world of customers. But that world comes with its own rulebook. A thick, complex, and ever-changing rulebook…
You’ve got the numbers. A beautiful dashboard, packed with charts and KPIs. You present it to the sales team, expecting nods of agreement and immediate action. Instead, you get… glazed…
Let’s be honest. The traditional sales playbook is gasping for air. You know the one. It’s built on endless live calls across time zones, frantic email chains, and this exhausting…
Let’s be honest: selling online isn’t what it used to be. For years, we’ve played by the rules of centralized platforms—paying hefty fees, adhering to opaque algorithms, and hoping our…
Let’s be honest. The old sales playbook—the one built on moving units, one-and-done transactions, and planned obsolescence—is gathering dust. It just doesn’t fit the new world. A world where customers…
Let’s be honest. The old sales playbook feels… dusty. In a world of DAOs, smart contracts, and community-owned networks, the hard sell just doesn’t stick. Web3 isn’t just a new…
Let’s be honest. The word “sales” can feel… icky in our field. It conjures images of pressure tactics and pushy scripts—everything that feels antithetical to the trust and safety we…
Let’s be honest. The market has changed. It’s no longer just about having a green product. You know, the one with the leaf logo and the recycled packaging. That’s table…
The global office isn’t a future concept—it’s here. Your sales team might be spread across four time zones, with a closer in Berlin, a lead generator in Manila, and an…